Specials and Updates
Proud to support the Marketing 4 Mechanics Tour
Are you stuck trying work out what content will engage your fans on Facebook? Not sure what traditional marketing methods still work, and where to invest your money so that new customers will come through your door?
Don’t miss your chance to learn from Australia’s leading business mentor for Auto Repair Business Owners!
In this 2.5 hour session you will learn:
- What traditional marketing methods still work, how to use them, and how much money to allocate to them
- How to attract more business through referrals and leveraging of other successful businesses in your local area
- How to harness the power of social media
- What content to post and how often
- How to get your audience engaged
- How to convert Facebook fans into paying customers for your auto
repair business.
Join Rachael Sheldrick in your nearest major city as she takes you through the minefield that is marketing for our auto repair businesses.
Sydney: Monday Jan 22nd – Novotel Parramatta 5.30- 8.30pm
Brisbane: Tuesday Jan 23rd – The Glen Hotel Eight Miles Plains 5.30- 8.30pm
Cairns: Wednesday Jan 24th – The Rydges Esplanade Cairns 5.30 – 8.30pm
Melbourne: Monday February 12th – Windy Hill, Essenden 5.30 – 8.30pm
Adelaide: Wednesday February 14th – The Hackney Hotel Hackney 5.30 – 8.30pm
All tickets are $99 including GST, and are available to bill to Capricorn or by credit card.
All tickets include event entry, complimentary finger food on arrival, $100 voucher for marketing materials from proud sponsor ORANGE DOG,
*$100 Voucher valid to those who attend Marketing 4 Mechanics Seminar. Voucher can be used to discount orders of NEW Products only. Can not be used in conjunction with other specials. Offer applies to AUSTRALIA ONLY. Terms & Conditions apply.
CREATE GOOD HABITS THIS YEAR!
Habits are a lot easier to make than to break. If a client visits your workshop at least 2-3 times within 12 months, they’re a lot closer to becoming loyal, repeat customers (assuming you treat them right see tip No. 4). Sometimes, it’s just a matter of getting them in on a regular basis, even if what you are offering is a free service.
ie. creating a ‘FREE, pre-winter check’ that takes a mechanic less than 5 minutes, not only builds that loyalty, it’s also an opportunity make sure their vehicle is safe (see tip No. 5) and to point out issues that may need resolving (adding additional work).
MORE INFO AND IDEASORANGE DOG Special Treats
THANK YOU for your business this year
Orange Dog thank you for your continued business throughout the year and want to wish you all a safe and happy holiday!
Please note the Kennel will be closed over the coming Christmas Holidays
CLOSING Friday 22/12/17 and RE OPENING Monday 8/01/18
Keep up to date with news and special offers in the New Year!
Yes! We are on Facebook!
Keep up to date with news and special offers – Our first special has been loaded visit www.facebook.com\orangedogLtd to find out more. Don’t forget to like our page!
Simple ways to up sell your business
TURBO CHARGED BUSINESS CARDS
Business cards are still an essential part of the marketing mix, but statistics (made up ones) show that your own card is not being actively promoted as well as it can be.
WHY DO THIS?
- Lets you test and measure your promotional effectiveness
- Lets your client know about additional services
- Including a voucher will literally add value
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1. SATELLITE SERVICES 2. SEASONAL CHECK UP OFFER 3. LOYALTY LOYALTY SCHEMES AND DISCOUNTS
Not only will we update your existing cards for FREE, we will print your new cards with up to 3 different back specials split over your order at no extra cost!
Minimum Order x1000 – EXPIRES: 01/12/17.
*Offer applies to Business Cards only. Capricorn Members only. Price subject to quantity and size, Shipping excluded.
LIMITED RELEASE: Xmas Pine Scent
CAR FRESHENERS
Subtle and functional branding tool customers will love!
HOT TIP Run the heater for a few minutes when test driving your clients vehicle to optimise scent and give a great impression.
LIKE US ON FACEBOOK
Simply Like our page, share it and message us your business name and address.
Also mention the special code: I WANT CHOCOLATE
FINDING NEW CUSTOMERS
While keeping your favourite clients is a priority if you are wanting to expand, consider some of these strategies or products:
REFERRAL VOUCHERS
Word of mouth is cheap and effective advertising. Offer your existing clients a “Refer a friend” voucher or rewards scheme and get them to do your advertising. Chances are, if your client is a ‘good’ one they will bring other ‘good’ clients.LETTERBOX DROP YOUR LOCAL Let the locals know who you are and where you are. If you happen to be the nearest service/repair option, you can offer extra services such as pick-up/drop-offs etc. ALWAYS include a special that has a measurable dollar value, this adds value and reduces the chance of ending up in the bin.
Business Giveway Ideas
Christmas is coming… Is your marketing ready to maximise your Christmas trade? Christmas Cards are a great way to thank loyal customers, and let them know your holiday hours!
GET READY NOW!CHRISTMAS CARDS: A6 or DLE Full Colour | Quality Stocks
Custom designed to your own business Branding. FREE artwork from our very own design team.
